The second trailer for Warcraft was released earlier this week, this time with more dubstep. Thank goodness. I knew something was missing, but I couldn’t quite put my finger on it. Turns out it was techno-tunes.
But music or not, the question is – did it work? Did this trailer generate more interest in the movie than the first trailer did? Time will tell, but from the reviews I’ve been seeing, the answer seems to be a non-emphatic shrug.
For WoW fans, the reaction ranged from “OMG LOVE” to “WTF!” In other words, typical WoW players reaction to anything Blizzard does. For non-players, ie the general movie-going crowd, I don’t think they’re exactly chomping at the bit to check this out. Even if Blizzard sweetens the deal by giving away free gametime (as is rumored but highly unlikely), I don’t see these trailers drawing in people who are unfamiliar with the story.
I’m a WoW player, so maybe I’m trying to be more forgiving. But I’m not a lore guy, not by any stretch of the imagination, so I’m not hip to the nuances that might be on display in the trailer. I am, however, a movie fan. And as a movie fan, I look at this trailer and see “that dude from the Vikings tv show(?)” walking around in what looks like impractical costume armor, fighting the CGI offspring of Hulk and Van Helsing’s Mister Hyde.
Will Warcraft be a success? I’ll say this – if the $100 Million budget is accurate, then worldwide I’ll predict it’ll probably make its money back. Normally the rule of thumb is to double the budget to account for marketing, but Warcraft will bank on WoW players to spread the word online and everywhere else. They should be able to keep the numbers on the more conservative side.
But the players won’t be able to carry this movie themselves. Warcraft needs the public to want to see it. And I don’t think that’s too likely to happen.
As a player, I hope I’m wrong.
Warcraft will be in theaters June 10, 2016.
Rob Kazinsky, star of the upcoming Warcraft movie, has had his share of ups and downs in his career. He’s also had some rough patches in his personal life, and in this interview on Conan he discusses how World of Warcraft was the light during a period of darkness.
He also talks about how WoW helped him gain a fifty pound gut-baby, but let’s try to focus on the positive message here! The man plays a Death Knight! Pay him some respect!
This post took a most unexpected turn as I wrote it. When I first started writing, the title was “Why the Warcraft Movie Will Suck.”
Believe it or not, my feelings on this movie had nothing to do with the banner image above that was released at Comic Con. No, my dislike for the movie started well before the trolls got all up in arms because “the font looks more like Starcraft rather than Warcraft” and “the logo doesn’t look like the game.” That was just secondhand chatter that I heard from online sources. If you want to see some real nerd venom, look at the Youtube comments for the Warcraft Logo clip.
Why don’t you just take the fucking official Warcraft logo instead of coming up with some shitty fanfiction-tier logo?
That’s what I feared would happen with the movie.It’ll be a generic blockbuster kind of movie made by producers that aren’t fans of the Warcraft series and see this as a way to make money.You sir,have just confirmed all of our fears.We wanted a movie that would pay tribute to our universe,not another Die Hard 5 or 300 or whatever the fuck the other generic movies nowadays are.
This is the level of nerd rage generated by a ten second clip of the fucking title credit. This is why Legendary is hoping to target fantasy movie fans, not just World of Warcraft fans. Anyone who has played WoW for any length of time knows how
unhinged fanatical the fanbase can be. The fact that the movie is supposedly being shot with an Alliance bias is enough to have folks teary-eyed with fists tightly clenched, setting effigies of Chris Metzen on fire after peppering them with handfuls of their own warm and watery feces. You really don’t know what you’re going to get when it comes to the World of Warcraft fans. It’s a love/hate/lovehate kind of thing that needs to be monitored and controlled with medication.
Which leads me to defending a movie that I knew, I just knew, was going to suck brown toilet water. It still might, but I’m becoming less inclined to believe that.